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August 15, 2013 / fashion

Be Noisy

Be Noisy

Be Noisy

This ad campaign for Harajuku clothing store Laforet titled Be Noisy is as quirky and weird as the world-famous style this district is known for. Directed by Rikako Nagashima, these looks merge all-time favourites such as florals and art – the art being those crazy installation-like wires coming out of the model’s mouth. Only in Japan.

You should definitely check out the short videos below to see the whole thing happening. I mean, when was the last time you saw someone spitting flowers and wires out of their mouth all while looking super kawaii? (Yes, I’m totally pulling my Gwen-Stefani-2004-Hollabackgirl lingo in here, which is as Harajuku as I’ll ever be).

Click through to see the videos!

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Reader Interactions

9 Comments

  1. Jordan says

    August 15, 2013 at 10:53 am

    I love this!

    • Gabriel says

      August 15, 2013 at 10:57 am

      Makes me want to get wire all ova ma face!

  2. Heather Teran says

    August 15, 2013 at 12:12 pm

    Gorgeous!

  3. lyndsay // coco cake land says

    August 15, 2013 at 8:54 pm

    wow… these are amazing vids! i agree, those gals are mega kawaii looking, they look like dolls!

    • Gabriel says

      August 15, 2013 at 8:59 pm

      Right? They do!

  4. jon says

    August 28, 2013 at 9:36 am

    omg, i’m kind of obsessed with this!!!

    • Gabriel says

      August 28, 2013 at 9:43 am

      Yes! It’s so weird and magical at the same time.

  5. Vika says

    August 30, 2014 at 10:13 am

    Hey! Do you maybe know the girl from the first part of this AD? Can’t find model’s name

    • Gabriel says

      August 30, 2014 at 10:24 am

      Hey, sorry, no clue!

© 2025 Gabriel CabreraMLEKOSHI

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